Creating content for your marketing can sometimes feel exhausting!
As a small business owner or entrepreneur you have a lot of spinning wheels on your plate. On top of all the other work you need to execute, you still need to find the time to create great content for your blog, social pages etc if you do not have a marketing manager or able to outsource this function.
We all know content marketing is important, but it’s hard to keep up with sometimes.
Content marketing is one of the most effective ways to promote small business. However, it can be difficult to come up with creative content that will appeal to the audience.
If you’re feeling content fatigue, it’s time to refresh your content!
Whether you’re looking for a new way to market your product or services, we know that content marketing has never been more important. With the advent of social media, the internet becoming a bustling hub of content- your business needs to stand out from the crowded market place.
How to quickly win in the content game.
Here are some ideas on how to make the most of your content marketing.
- Simplify the process. When you follow a publishing schedule or plan, you will have a clear idea of what to create or write next.
- Build authority. The more content you publish related to your field or niche, the more credible you become and will be seen as an expert in your industry.
- Stay relevant and consistent. Planning your content help you reach more people and increase your visibility especially if you content is relevant for the specific year, time, theme.
- Increase your reach by creating fun content around funny or unique holidays. Especially on social media this strategy is very effective.
But now you are wondering that is a tall order, and will you be able to do all that while still managing your own business.
The secret: Use a Content Marketing Calendar
A content marketing calendar is a detailed schedule of what you’re going to share with your audience. It’s based on current events and holidays that your audience has on their mind throughout the year.
Instead of desperately trying to come up with something new to post on your social media channels every single day, you follow a calendar. It’s as simple as that!
No more frustrating hours, staring at a blank screen.
No more running out of ideas.
An effective calendar plan can save your hours and hours and even inspire you to write more.
But wait… where do you get one.
My great friends at PLR.me has just the solution for you.
Check it out here:
The Ultimate Content Calendar.
Access their free content calendar and start winning the content and social media game.
Why?
With a content calendar there is no more wasting time looking for content ideas, or even missing a fun event that could help you boost your reach like hot Chocolate Day.
Click on the link and see how much value is in this content calendar!
