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Prices

Social Media Marketing
for Dublin businesses

How much does social media marketing cost in South Africa?

The quick answer is, that on average, most companies spend R4 000 to R30 000 per month on social media management, which generally includes a monthly ad spend, as well as a custom marketing and advertising strategy for one or more networks.
A social media marketing budget should be split into the cost of (organic) posting on the social platform and running paid advertising.Paid social media ads help generate immediate action, while your organic posts will help lay the groundwork for returning audiences and ongoing brand awareness.

Choose Your Impact :
Elevate Your Business with
Our Tailored Social Media Packages

Price may differ depending on the industry and other factors

Ideal for Small Business or Start Up *Entry level

R5620

Monthly

Perfect for Small Business to Medium Size Business *Growth Strategy

R9650

Monthly

Perfect for Medium Size Business *Excellerator Strategy

R19890

Monthly

We believe that every business no matter the size wants amazing digital marketing

That’s why we would like to create a tailor-made solution for your business goals and dreams.

The below chart will give you a good idea of what maybe possible with your budget.

Expand your reach and connect with potential clients through strategic social media marketing. We'll help you get noticed in the crowded digital world!

Why Choose Us?

HOW MUCH DOES SOCIAL MEDIA ADVERTISING COST

Facebook Advertising

Facebook advertising is a dynamic and influential tool that allows businesses to connect with their target audience on one of the world’s largest social media platforms. With sophisticated targeting options, advertisers can tailor their messages to specific demographics, interests, and behaviors, ensuring that their content reaches the most relevant audience. From sponsored posts to carousel ads and video campaigns, Facebook offers a diverse range of ad formats to suit various marketing goals. The platform’s robust analytics provide valuable insights into campaign performance, enabling businesses to refine their strategies for optimal results. Whether you’re aiming to increase brand awareness, drive website traffic, or boost sales, Facebook advertising is a versatile solution that empowers businesses to reach new heights in the digital landscape.

Facebook ads cost about R20 per every 1,000 people reach. Yet, with Facebook, you can choose from several different campaign objectives that may affect your budget. The higher the actionable intent is for the user the higher the cost for reaching and getting those users will be. ​

Instagram Advertising

Instagram advertising is a powerful avenue for businesses to captivate audiences in a visually-driven environment. As a part of the Facebook advertising ecosystem, Instagram offers a seamless platform to showcase products and services through engaging visual content. With a user base that skews toward a younger, active demographic, businesses can leverage various ad formats, including photo ads, video ads, carousel ads, and story ads. The platform’s targeting capabilities enable advertisers to hone in on specific demographics, interests, and behaviors, ensuring their content reaches the right audience. Instagram’s emphasis on visual storytelling allows brands to convey their narrative authentically, fostering a deeper connection with users. From building brand awareness to driving conversions, Instagram advertising is a dynamic tool that enables businesses to flourish in the competitive social media landscape.

Facebook owns Instagram, so it offers the same structure for setting up ads and targeting audiences. Instagram is much more visual than Facebook, so it’s better for consumer focused companies and entertainment-based content.​

LinkedIn Advertising

LinkedIn advertising serves as a strategic powerhouse for businesses aiming to establish a professional presence and connect with a B2B audience. Positioned as the leading professional networking platform, LinkedIn offers targeted advertising solutions tailored for reaching decision-makers and industry professionals. With various ad formats like sponsored content, sponsored InMail, and display ads, businesses can showcase their expertise, products, or services to a niche audience. LinkedIn’s robust targeting options allow advertisers to pinpoint their campaigns based on job titles, industries, company sizes, and more, ensuring precise audience engagement. The platform’s emphasis on professional networking makes it an ideal space for businesses to bolster thought leadership, generate leads, and foster meaningful connections within their industry. LinkedIn advertising is a valuable asset for those looking to make a substantial impact in the professional landscape.

LinkedIn is one of the most expensive advertising platforms, but it offers the best targeting for Business to Business audiences. Budget allocation for LinkedIn starts at R300 per day.

TikTok Advertising

TikTok advertising opens the door to a vibrant and engaged global audience, primarily comprising younger demographics. As one of the fastest-growing social media platforms, TikTok allows businesses to harness the power of short-form video content for creative and immersive advertising experiences. With various ad formats such as In-Feed Ads, Branded Hashtag Challenges, and Branded Effects, brands can craft compelling narratives that resonate with the platform’s dynamic user base. TikTok’s algorithm-driven content discovery ensures that ads are delivered to users who are more likely to engage, fostering a unique environment for brand visibility and user interaction. As businesses embrace the playful and authentic spirit of TikTok, they can cultivate a strong brand presence, drive user participation, and tap into the platform’s trend-driven culture to create memorable and shareable advertising moments. TikTok advertising represents an exciting frontier for brands seeking to connect with a diverse and trend-savvy audience.

TikTok advertising budget will depend on the key objectives you would like to reach.

Investing in a Social Media Strategy

Social media costs are meaningless if you haven’t already invested in a social media strategy. Without a strategy in place, you won’t have any framework to measure your success.​

Return on Investment ROI from social media marketing

Some of the costs associated with social media marketing are steep, especially for small businesses. Yet, when social media is used correctly it can provide a successful revenue source for your business better known as return on investment (ROI).​

What Do You Get in Our Social Media Management Packages?

The Social Media Age

With more than 40% of South Africa’s population active social media, using social media as a marketing strategy will bring far more benefits to the business than just the costs involved.
Managing a Facebook business page, Instagram or even LinkedIn is more complicated than
you think.

Chilli Media will fire up your product and service online. We are an experienced social media management agency in Pretoria, South Africa, making Facebook management easy for you.

Let's Fire Up Your Digital Marketing

We serve customers across South Africa via online communications,

channels and no matter where you are we will be able to assist you too.

Work With Seasoned Marketers

Working with an external digital marketing company lets you harness our years of theoretical and practical experience. This expertise comes in the form of a skilled and synchronized team you can trust to do the heavy lifting for you.

Here are some of the people you’ll be working with:

  • Digital Marketing Manager: Spearheads and oversees marketing campaigns that promote brand awareness. They also serve as a mediator between your business and the digital marketing firm to easily communicate whether your goals are being met.

  • Digital Marketing Consultant: Specializes in analyzing consumer behavior and makes the necessary tweaks to your custom marketing campaigns.

  • SEO Specialist: Optimizes website content for SEO to improve visibility and drive organic leads.

  • Content Writers: Crafts engaging content like blog posts, webpage copy, product descriptions, and about us pages to connect with your target audience.

  • Social Media Manager: Puts your social media marketing plans into action and helps drive engagement with your customers.

  • Data Analyst: Measures the effectiveness of your marketing campaigns and relays the information to other members of the team to reflect current and emerging trends.

  • Web Developer: Designs your website to make sure it’s responsive, on-brand, and easy to navigate.

Benefits of outsourcing your social media to an agency or expert

Starting Point

Don’t know how to start on
Facebook or how to manage your account ?
We can help you:

-Reach the right people through social media
-Establish brand recognition and loyalty
-Increasw leads to your website
-Get more opt-ins/ appointments/bookings and sales enquiries

Other Social Media Services

In addition to setting up your page/ profile on your preferred social media platform for your business, we can also create relevant content, advertisements and manage user compliments and complaints in a timely and professional manner.

Other supporting services are also below including ads management, content creation and community management.

Need Facebook Ads Management?

We create effective Facebook ad campaigns to drive your overall objectives.  We do all the work for you, from setup to monthly ad management.

Need Content Creators?

We can create content for your marketing needs, including website content, blog posts, articles, press statements and more.

Need Community Managers?

Do you need assistance in managing the comments and reviews streaming into your social media channels? We can assist as community managers of your social media resources.

Instagram Marketing

Interested in Instagram marketing for your business click the button below.

Spokesperson Videos

Stand out from the crowded market place with unique human avatar videos.

Click the link below.

Are you struggling to make your mark on social media?
Let us be your guiding light! At Chilli Media we are more than just social media marketing experts – we are your trusted partners in unlocking the full potential of your business.

Get Expert Social Media Services

SOCIAL MEDIA IS NOT JUST ABOUT POSTING PRETTY PICTURES. GREAT COPY AND RELEVANT CALL TO ACTION COMBINED WITH EXPERT KNOWLEDGE AND INCORPORATING THE LATEST TRENDS ARE ALL KEY SUCCESS FACTORS

Want to create your own website?
Let's talk about your Options

FAQ

Social media marketing refers to the use of social media platforms to promote products, services, and brands. It is crucial for businesses in South Africa because it allows them to reach a wide audience, engage with customers, build brand awareness, and drive traffic to their websites.

In South Africa, the most popular social media platforms are Facebook, Twitter, Instagram, LinkedIn, and YouTube. We also see a rise in TikTok content.  These platforms have a significant user base and offer various opportunities for businesses to connect with their target audience.

Social media marketing can help your business generate leads and increase sales in several ways. By creating engaging content, running targeted ad campaigns, and leveraging social media tools, you can attract potential customers, drive more website traffic, and encourage people to buy from you rather than your competition. Additionally, social media platforms provide valuable insights and analytics to measure the effectiveness of your marketing efforts.

Social media marketing is a powerful tool for building brand awareness in South Africa. By consistently sharing high-quality content, engaging with your audience, and leveraging social media advertising, you can increase your brand’s visibility and recognition. Additionally, social media allows for creative storytelling and the opportunity to showcase your brand’s unique personality, values, and offerings and build a connection.

Yes, it is crucial to localize your social media content for a South African audience. This involves using language, imagery, and cultural references that resonate with the local demographics and audience group you would like to target. By tailoring your content to South African preferences and trends, you can establish a stronger connection with your target audience and foster engagement.

Social media marketing provides your South African business with a competitive edge by enabling you to:

  • Monitor competitors’ activities and stay updated on industry trends.
  • Engage with your audience in real-time, addressing their needs and concerns promptly.
  • Showcase your unique value proposition and differentiate yourself from competitors.
  • Build a community of loyal customers and brand advocates.
  • Utilize social listening tools to gather feedback and insights for product/service improvement.

Expect to pay from R5 000 per channel per month for professional digital agency.

Although many users think its an easy task to manage a company’s social media there are a range of skills and experiences to effectively manage a company’s social media presence online. Its also time consuming actions, where the agency will need to come up with valuable content week after week, designing the images that reflects your message and brand and managing conversations on your business accounts are intensive tasks. 

Schedule Appointment

Select a time and time below.

It has come to our attention that there are individuals or groups falsely claiming to be affiliated with Chilli Media, recruiting freelancers for review jobs, including the creation of fake reviews.We want to emphasize that Chilli Media is not currently recruiting any freelancers for such purposes. Any claims suggesting otherwise are false and should be treated with extreme caution.